vision and values
To produce hermetic compressors
for household and commercial appliances according
to latest technologies to the best quality and
competitive price with
the aim of covering local
market and export
giving leverage to Egyptian feeding industries,
supporting community and
creating value to all stakeholders.
To be recognized globally
as the best supplier of
the most suitable product
and to be the first choice
• Honesty, Reliability,
Trust & Openness towards our customers.
• Satisfaction, Continuous Development, Respect
and Equal Opportunities to our employees.
• Commitment, Result and Quality pride in front
• Honorable profit for our shareholders.
• Long lasting business with our stakeholders.
bring those Ideals & Values to reality we;
re-define what the market actually expects (to be close
• Update the product – whenever needed -
in order to satisfy customer’ demands & expectations.
• Identify the necessary and sufficient technology
in order to provide the market with the demanded
• Improve constantly the levels of quality, performance,
and conformity to the project.
• Do not let competitors overtake us in the run
towards product and service reliability improvement
and towards poor quality cost reduction.
• Prepare the whole company to recognize the ISO
9001: 2000 standard. The function heads shall be
directly responsible for the diffusion of such knowledge within
their own areas.
• Hold all functions responsible for the building
and maintenance of the quality system in their own
area of influence. GENMA shall be responsible for co-ordination
between functions in order to have only one quality
Mgt. system. With this scope, GENMA appoints Q.A.
• Do not to accept compromises about quality under
the pressure of immediate needs.
• Are oriented to problem solving and continuous